KRONISMARKET

Use and care · 2 MIN · UPDATED 2026-09-04

Why a product colour can look different on screen

How displays, lighting, image processing and material finish change the perceived colour of an accessory.

The same case can look warmer under a household lamp, cooler beside a window and brighter on a vivid display. A small difference does not necessarily mean the product is a different colour; capture and viewing conditions both affect perception.

01

What changes the shade

02

How to compare more accurately

Review several photographs, including one in neutral daylight and a close-up of the material. If the shade is critical, request an image beside white paper or a familiar object. A colour name is a useful guide, not a calibrated colour measurement.

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